Official WhatsApp Business API – Benefits, Disadvantages, Pricing & Setup

📲 Official WhatsApp Business API – Complete Info

Dear Client,
here are the full details regarding Official WhatsApp Business API (Meta Verified Solution):

✅ Benefits:

• Messages go through Official Meta (WhatsApp) Servers → High delivery rate.

• Green Tick Verification (optional, as per Meta approval).

• Your business name shows instead of just a number.

• Secure & Scalable – No risk of number blocking like unofficial tools.

• Allows automation, chatbot integration, CRM & marketing campaigns.

• Multiple logins & team access possible.

• API support for bulk messaging, notifications, OTPs, order updates, payment reminders, customer support.

⚠️ Disadvantages:

• Per message charges as per Meta (different cost for utility & marketing messages).

• Documentation & Verification needed (Business License, GST, Website, etc.).

• Cannot be used directly like WhatsApp app – needs Panel/CRM/Software integration.

• Green tick approval is not guaranteed; depends on Meta’s policies.

💰 Pricing Structure:

• One-time Setup & Documentation: ₹8000 (includes panel setup).

• Message Charges (India):
  • Utility Messages (OTP, alerts, reminders): ~₹0.12 per msg
  • Marketing / Promo Messages: ~₹0.78 per msg

• Renewal Charges: ₹5000 per year

📌 Who Should Use Official WhatsApp?

• Banks, eCommerce, Enterprises, and verified brands.

• Businesses who want 100% compliance & long-term stable solution.

• Companies needing chatbot, automation, and multi-user support.